A Real Estate Agent is doing The Straddle

I noticed the other day that I was being followed on Twitter by @Hankbailey, whose profile describes him as an Associate Broker at Keller Williams, an Athens, GA real estate firm.

This was significant, because in my piece entitled The Straddle, I wrote the following:

If you’re a real estate agent, why would you not be tweeting up a storm, Facebook-ing up a storm, blogging up a storm, so that when you have an open-house for one of your listings you can connect with your online constituency in an offline manner.

I’m delighted to see that someone out there is doing it. As I wrote with regards to a restaurant doing The Straddle, I’m under no delusion that I had any role in this (likely Mr. Bailey was tweeting long before I wrote my blog post).

The consequence of this, you ask? Well, should I ever be so fortunate to be looking for a home in Athens, GA, who do you think I’m going to call?

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