Good article on SubPop

sub pop

The Seattle Times has a decent piece on SubPop turning 20.

I love this quote from Rod Moody of the Swallows:

They took many, many chances, and were able to dig themselves out of a severe financial crisis. … They were responsible, along with Bill Gates and Howard Schultz, for putting Seattle on the map.

This list of their best-sellers shows just how wrong it is to think of the label as grunge:

Sub Pop Top 10 albums sold

1. Nirvana, “Bleach” (1989), 1.6 million

2. Postal Service, “Give Up” (2003), 902,885

3. The Shins, “Oh Inverted World” (2001), 547,274

4. The Shins, “Wincing The Night Away” (2007), 500,813

5. The Shins, “Chutes Too Narrow” (2003), 462,574

6. Hot Hot Heat, “Make Up The Breakdown” (2002), 282,141

7. Sunny Day Real Estate, “Diary” (1994), 226,388

8. Iron & Wine, “Our Endless Numbered Days” (2004), 220,157

9. Iron & Wine, “The Creek Drank The Cradle” (2002), 133,752

10. Iron & Wine, “The Shepherd’s Dog” (2007), 133,490

The label defines the idea of innovate or die.

Here’s to 20 more years of innovation.

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